content creator the futurist as featured in kadewe magazine by photographer lucas christiansen for ex ex ex

GOOD VIBES ONLY: KADEWE GOES TIKTOK

Just after launching their TikTok channel, the KaDeWe marketing team was eager to boost their follower count. So, why not invite Germany’s most exciting content creators to showcase the season’s new styles? Eager to maximize our time with The Futurist, Alina Kossan, Carlos Böttcher, Yasmin Bal, and Frieder, we used the shoot to create assets for print, online, and social media.

Services

  • Creative Direction
  • Editorial Content
  • Social Content
  • Film Production

FROM PRINT TO SOCIAL

Unaccustomed to print exposure, the creators enthusiastically embraced the opportunity. Their millions of followers were introduced to a new facet of these stars, compelling Gen Z audiences to engage with the department store’s social channels.

HAVING FUN ON TIKTOK

Photographer Lucas Christiansen not only captured our content creators for print but also directed a short film for KaDeWe’s TikTok. Edited by Okay Studios, this catchy clip was shared by all the featured creators.